Monthly Archives: December 2009

Augmented Reality was cool… now see this – Gestural Computing!

Posted on December 17, 2009 by Pranay Joshi

Augmented reality (AR) is a term for a live view of a physical real-world environment whose elements are merged with virtual computer-generated imagery – creating a mixed reality. We have seen how recently many companies employed AR to create an … Continue reading →

Posted in Advertising, Marketing, Showcased, Technology | Tagged , , , | Leave a comment

InStyle's Twitter Campaign

Posted on December 15, 2009 by Pranay Joshi

On twitter… people retweet more than they are tweet… InStyle has found a cool way to use it as a promotion tool… Not only are they using twitter to advertise about the new promotions, but currently they have a campaign to increase … Continue reading →

Posted in Marketing, Online Advertising | Tagged , , , , | Leave a comment

Advertise Subliminally… or Not!!!

Posted on December 15, 2009 by Pranay Joshi

What is Subliminal Advertising? Subliminal advertising uses a psychological concept known as “Subliminal perception”, typically defined as a result of stimulation too weak to reach conscious awareness, but that may nevertheless affect behaviour. The term Subliminal is from the German … Continue reading →

Posted in Advertising, Marketing | Tagged , , , | Leave a comment

Receive payments from iPhone

Posted on December 1, 2009 by Pranay Joshi

Take a sneak preview of the upcoming “Square iPhone payment system” Continue reading →

Posted in Marketing, Showcased, Technology | Tagged , , | Leave a comment